Introduction: Why Do You Need a Marketing Plan?

A marketing plan is essential for any business that wants to grow and succeed. 

It doesn’t need to be fancy, but it is something you’ll want to reflect on carefully if you’re serious about growing your business.

A well-crafted marketing plan can help you reach your target audience, promote your products or services, and generate leads and sales.

But what makes a marketing plan truly killer? You’re about to find out!

In this article, I’ll share some tips to help you write a marketing plan that will help you take your business to the next level.

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If you dream of turning your side hustle into a money-making machine, then one of the best things you can do for yourself is set realistic business growth expectations.

It’s not easy to be an entrepreneur, but success is possible, especially if you set reasonable expectations.

If you set your sights too high, then you set yourself up for disappointment. That disappointment can lead to a lack of motivation which can stunt your business growth entirely, and eventually lead it to failure.

On the other hand, if you set your sights too low, then you might miss out on potential opportunities.

It’s a bit like “Goldilocks and the Three Bears.” You don’t want to set your sights too high, or too low. You want exactly what’s right for you and your business. 

But how do you know what’s right?

In this article, I’m going to give you 7 key steps you can use to set realistic business growth expectations. Follow these tips and you’ll be well on your way to turning your side hustle into a money-making machine.

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It wasn’t until I read Rich Dad, Poor Dad that I started to believe in the possibility of a FIRE lifestyle (financial independence, retire early).

It was as if a whole new world of possibility had suddenly opened itself up, though I was certainly skeptical of it, at least initially.

Like many others, I’d always believed that a fulfilling life meant a regular 9-5 job, a house with a white picket fence, and a herd of children. It didn’t occur to me before then that there were other ways to live. I’d always believed you had to work hard to earn a reasonable income.

It wouldn’t be until years later that I would begin pursuing a FIRE lifestyle. I wouldn’t even hear “FIRE” spoken as a financial freedom phrase until nearly a decade after I read Rich Dad, Poor Dad.

In this article, I’ll tell you how I began my journey to a FIRE lifestyle, some key lessons I learned along the way, and where the rest of my journey is headed.

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My career switch began when I started my first business in 2017, but it wasn’t until 2019 that I shifted from a full-time laboratory manager role into a marketing communications role.

To be truthful, it was a tough transition to make, but then again, I’ve never heard of a career switch being perfectly smooth.

Despite the challenge, I knew that the career change was right for me.

In this article, I’ll tell you exactly how I made my career switch. I’ll also share 7 tips from my own learning experiences. These tips will help you make your own career switch, regardless of where you start in your career or where you’d like to end up.

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In 2020, right in the middle of the pandemic, I turned one of my side gigs into a full-time job. It wasn’t easy, but with hard work, some great support, and even a bit of luck, I managed to replace my income in short order.

I was one of the numerous people that found themselves without a job when COVID shut the world down.

It was tough, but I committed to finding a way forward. I was confident that I would find a way to replace my income.

In this article, I’m going to tell you how I turned one of my side gigs into a full-time job, and how I managed to replace my income when I suddenly found myself jobless in the middle of the pandemic.

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It can be difficult to manage a full-time career alongside a chronic illness, but a side hustle might just be a great complement to your life.

There are numerous options, but have you ever wondered what makes some of the best side hustles for those that have a chronic illness?

Living with a chronic illness can be challenging in itself, but it doesn’t mean you can’t have a side hustle or a passion project, for that matter. In fact, a side hustle can be a great way to supplement your income, stay productive, and feel a sense of accomplishment.

In this article, I’m going to tell you all about the 10 best side hustles for chronic illness warriors, plus I’ll give you 5 tips to help you get started with your next project, regardless of what you choose to pursue.

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It’s tough to be a career-driven mom, but it can also be incredibly valuable.

As a career-driven mom, you have to balance your career with family life, but a healthy balance between the two can also make life more rewarding. The balancing act alone can also be incredibly inspiring to your children.

It might be hard to find a job in a career that you’re passionate about, but if your priorities include a career and a healthy balance with family life, then you’ll need a job that fits your lifestyle and goals.

As a mom, some of your goals might include a career with reasonable flexibility, perhaps even part-time options, good benefits, a solid salary, and growth potential, among a number of other benefits. You might also care about contributing to a cause in an industry that you find appealing.

Regardless of your priorities between your career and family, there is undoubtedly a good fit for you somewhere.

In this article, I’m going to share some key ways you can find a job that you’ll find fulfilling, plus I’ll give you 5 tips to help you on your journey to build a healthy balance between your family life and career.

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Wondering how you can build a profitable side hustle? Once you’ve chosen your passion project, you’ll want to do some research.

If you are, in fact, looking to turn your passion project into a profitable side hustle, it’s important to do a healthy amount of research to ensure you’re set up for success. 

You’ll want to consider factors such as the demand for your product or service, the cost of entry, and your own skills and experience.

In this article, you’ll learn some killer research tips that will help you build a profitable side hustle.

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The Best Project Management Tool to Organize Your Side Hustle

Are you looking for a side hustle planner to keep you organized and on track? There are numerous project management tools available, but not all were built equally.

Since 2017, when I started my first business, I’ve experimented with a wide variety of project management tools, so I’ve become well-versed in the pros and cons of the various options.

My favorite tool by far is ClickUp, but I’ve used many others over the years.

In this article, I’m going to tell you about my favorite project management tool (ClickUp), why it’s my favorite tool, and I’m also going to tell you a bit about some of the other tools I’ve used along the way.

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Are you interested in investing in the stock market and wondering how to get started?

It might feel overwhelming when you first get going, but if you start simply and take things one step at a time, it doesn’t have to be overly difficult to start investing in the stock market.

In this article, I’m going to provide you with 4 easy-to-follow steps to help you get started with investing in the stock market today. If you’re ready then let’s get started!

Psst… If you’re not sure whether or not investing in the stock market is right for you, I encourage you to read part 1 of this 2-part post series.

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